Comment by DonHopkins

The Spore team invented the term "TTP" (and Chaim made the tools to optimize Spore's TTP so much it was negative), which was referenced several times in the hilarious series that parodies a game development company, "Mythic Quest":

Mythic Quest - TTP:

https://www.youtube.com/watch?v=3_xqyIMwbew

NSFW YouTube Search:

https://www.youtube.com/results?search_query=spore+penis+mon...

Overheard@GDC09: TTP = Time To Penis:

https://www.engadget.com/2009-03-24-overheard-gdc09-ttp-time...

(305) Margaret Robertson: SPORE's Wake: What Seriously Happened? TTP @ 38:00:

https://gdcvault.com/play/1317/(305)-SPORE-s-Wake-What

Know Your Meme: TTP:

https://knowyourmeme.com/memes/time-to-penis-ttp

About

Time to Penis, abbreviated to TTP, is a video game development metric and slang term for the time it takes players to generate a penis-shaped object via any available means. Coined by the Spore development team and popularized by a GDC 2009 panel, the term has been an inspiration for humorous posts online since.

Origin

During the development of the 2008 simulation real-time strategy video game Spore, developers working at Maxis came up with a metric to measure the amount of time in which a player was able to create a penis using in-game tools (excerpt seen below).[1]

>Mitch Zamara, 28 January 2011 at 00:01 | Permalink

>Fun little anecdote that came to mind when seeing the title image for this blog post:

>A friend of mine who worked at EA/Maxis told me of a coined term over there when working on spore:

>Time to Penis, or TTP for short. This basically is the amount of time it takes from release of your product before a player is able to create and distribute a representation of a penis inside your game/ editor:

>Clearly in games like Spore/LBP this time is nearly instant. I guess the rule is.. if you can give them something to build with, its only a matter of time until they li make a dick with it.

The first public mention of the metric occurred during the "Spore's Wake: What Seriously Happened?" at Game Developers Conference 2009. Participants of the panel defined the metric as the amount of time it will take children to make something rude out of a set of tools they've been given. On March 24th, 2009, the day when the panel took place, video game developer Evan Berman[2] and Engadget[3] contributor Kevin Kelly made the earliest public posts about the metric (shown below, left and right).

>Evan Berman @Scapes

>New acronym: TTP, "time to penis", a metric of the time it takes for a penis to be made as user-created content (from #GDC Spore talk).

>2:05 PM - Mar 24, 2009 • Twitter Web Client

>During the "Spore's Wake: What Seriously Happened?" panel at GDC, we learned a fantastic new meme that we have to share with you. "Time To Penis" (or just "TTP" in the streetz) is defined as the amount of time it will take children to make something rude out of a set of tools they've been given --typically, that object is a penis. Apparently, TTP can be measured down to the near-second. In Spore's case, TTP was actually a negative factor since "children" were making penis monsters before the Creature Creator was even officially released!